Archive for the ‘Uncategorized’ category

Financial Capital

March 13th, 2020

Financial Capital, also known as economic capital, is money used by businesses in order to buy what they need to produce goods and services. It differs from real capital as it refers to funds provided by investors used to purchase the necessary items used to run a business. Real capital refers to those items used to run the business. Financial capital always comes at a price, usually interest which is determined by the time value of money. Capital contributed by the owner of the business is known as own capital and that which is borrowed from another institution is known as borrowed capital.

Financial capital is a liquid medium or mechanism that generates wealth or other capital. These liquidity requirements vary and there are various markets created to trade them on. There are four functions combined to create capital assets, these are: medium of exchange, standard of deferred payment, unit of account, and store of value. When the four functions are satisfied it is known as money and does not need to be traded on financial markets as there is no risk involved.

Sometimes financial capital investments are backed by the government from a closely regulated reserve. These investments are traded on the money market and reveals differences in probability of debt collection and store of value of that currency. Financial capital may be traded on bond markets or reinsurance markets with different degrees of trust in the social capital of the bond-owners and other entities that trade financial investments.

When these instruments have deferred payments there is usually a higher rate of interest than the standard rate paid by banks, those that contain fixed payment schedules and a uniform rate of interest are known as fixed income investments. A variable rate loan, such as a home mortgage, reflects the standard rates of deferred payment set by the prime rate and increased by some percentage.

The trades that take place in Financial markets consist of underlying assets that do not consist completely of financial capital investment, but move up and down in value in accordance with the trading of financial derivatives. Many things can affect the price of the financial capital investments that are sold in commodity markets such as boycotts, embargoes, and weather that effects production. Stock markets, on the other hand, are more affected by trust in corporate leaders such as capital from consumers, social capital, and internal organizational efficiency such as instructional capital and infrastructural capital.

The relationship between Financial capital and all other forms of capital is assumed in central bank policy and are characterized by a political economy. Therefore, the supply of money and regulations on financial capital are representative of a country and determine the allocation of labor. Legislature determining the increase or decrease of the money supply based on inflation or other means reflects the value of financial capital compared to the other types. All forms of capital are connected as the affects that inflation has on financial capital reflects all other forms of capital as well.

Marketing, Promoting and Advertising Your Business

February 28th, 2020

One thing that goes without saying in today’s business world, is that regardless of the nature of your home based business, a website is an absolute MUST. Whether you have a product or service to sell, whether local or global, your business will go nowhere fast if you don’t have an online presence. If you need internet marketing help, you’ve landed on the right article. I’ll give you some home based business marketing ideas that will help you promote your business successfully.

The first step is choosing a domain name and getting it registered. You can build your own website (if you have the time) and host it yourself or you can have everything done by another company (if you have the money). Either way, you have many options and tools at your disposal that can align with your business plan and budget. Also note that you can still start your own home based business even if you don’t have a product or service to sell. There are thousands of individuals and companies that have products you can sell for them while earning a commission, called affiliate marketing.

Of the many business marketing strategies known to man, internet marketing is, hands down, the best strategy to use for promoting a home based business as it is the cheapest method and has the potential for reaching millions of people all over the globe. Driving traffic to your site through online resources is like killing two birds with one stone. You can tackle print advertising by writing articles and publishing them to directories and ezines and by submitting ads to the many available (and most of them free) classified ad sites. Online media advertising encompasses writing press releases and distributing them to press release sites. One of the biggest and most popular online advertising trends today is via social media advertising through sites such as Twitter, Facebook, and LinkedIn where you build relationships with your customers. Forums and communities are also great ways to build relationships which helps promote your home based business in the long run. Simply Google your market or industry with the word ‘forum’ or ‘community’ behind it and search for one or two that seem to be the best fit for you.

All of these methods of online advertising contribute to search engine optimization (SEO), which is to say improving your online visibility and escalating in the search engines like Google, Yahoo and Bing. Your goal is to claim the #1 spot in the organic search results (the results on the left, not the right side which are paid ads). This is where your traffic will come from. If you are 800 in the list of search results, no one is ever going to see your site because very few people have the time or patience to scroll through 800 search results. Research shows that people typically won’t even scroll past 4 or 5 search results, let alone 800.

Can you grasp the importance of internet marketing for any business? If you are new to the internet marketing phenomenon and don’t know exactly where to start, there are many great programs or systems online that walk you through every aspect of marketing your online business. A lot of these systems were created by online entrepreneurs who have spent thousands of their own dollars trying to figure it all out over the years and finally DID. Their sacrifices have made it easier for newbies to become successful at their own online home based business. If you are new to running your own home based business, I recommend you find a great system (do your research, read reviews, ask questions in forums) and start marketing your home business from there. Don’t waste the time and money that so many of us have in going it alone, without a proven system, as it will just set you back further and hinder your progress.